Design Road
Overview:
a 3-day journey undertaken by international designers and creative professionals from various disciplines to exchange knowledge and experiences with local creative people and innovators. We hosted a variety of workshops for participants interested in architecture, fashion, design, branding and marketing.
Featured Experts:
Carmen Malvar
Jorge Rodriguez
Laura Beckett
Fred Butler
Objectives:
sharpen talent and skills leading to a higher level of creativity that is much more alive with inspiration
provide a dialogue between international designers and Arab designers in order to enhance the design culture in the Arab countries
develop and encourage Arab designers to occupy the role and position in the local culture and its direct role in envisioning a creative economy in the Arab States as it is an integral feature of modern society
*in collaboration with Creative Dialogue